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	<title>Consistency &#8211; Frank D. Brunke</title>
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		<title>The Book I Keep Coming Back To</title>
		<link>https://frankbrunke.com/the-book-i-keep-coming-back-to/</link>
					<comments>https://frankbrunke.com/the-book-i-keep-coming-back-to/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Fri, 05 Sep 2025 01:23:00 +0000</pubDate>
				<category><![CDATA[FantasticFriday]]></category>
		<category><![CDATA[AtomicHabits]]></category>
		<category><![CDATA[BigGoals]]></category>
		<category><![CDATA[Consistency]]></category>
		<category><![CDATA[DisciplineEqualsFreedom]]></category>
		<category><![CDATA[GrowthMindset]]></category>
		<category><![CDATA[PersonalDevelopment]]></category>
		<category><![CDATA[SmallWins]]></category>
		<guid isPermaLink="false">https://frankbrunke.com/?p=59</guid>

					<description><![CDATA[Do you ever read a book, set it on a shelf, and never open it again? I’ve done that many times but not with Atomic Habits. I keep coming back to this book. In fact, I’ve loaned it out so often that most people I gave it to ended up buying their own copy shortly ... <a title="The Book I Keep Coming Back To" class="read-more" href="https://frankbrunke.com/the-book-i-keep-coming-back-to/" aria-label="Read more about The Book I Keep Coming Back To">Read more</a>]]></description>
										<content:encoded><![CDATA[
<p id="ember63">Do you ever read a book, set it on a shelf, and never open it again?</p>



<p id="ember64">I’ve done that many times but not with <em>Atomic Habits</em>.</p>



<p id="ember65">I keep coming back to this book. In fact, I’ve loaned it out so often that most people I gave it to ended up buying their own copy shortly after. That says something.</p>



<p id="ember66">So what is it about <em>Atomic Habits</em> that strikes such a chord? For me, it’s this simple truth: <strong>if you don’t use it, you lose it.</strong> Every time I take on a new challenge or big project, I find myself returning to the basics.</p>



<p id="ember67">No big task scares me anymore. I’m training for an Ironman and what’s more daunting than that? Yet the lesson is the same: break down the massive goal into small, repeatable steps. Daily habits. Weekly wins. Small victories that add up to big outcomes.</p>



<p id="ember68">It’s not about doing <em>more</em>. It’s about doing what matters consistently, deliberately, measurably. That’s where growth lives.</p>



<p id="ember69">Today, <em>Atomic Habits</em> is back on my desk, full of folded pages and sticky notes on the passages I need most right now. A reminder that progress isn’t magic it’s a system.</p>



<p id="ember70"><img src="https://s.w.org/images/core/emoji/17.0.2/72x72/1f4a1.png" alt="💡" class="wp-smiley" style="height: 1em; max-height: 1em;" /> <strong>Takeaway for you this Friday:</strong> Whatever mountain you’re facing, don’t focus on the peak. Focus on the next step. Build the habits that get you there.</p>



<p id="ember71">Thank you again for being part of this journey. Your support, comments, and encouragement keep me moving forward.</p>



<p id="ember72">If this resonates with you, give it a like or share it so someone in your network sees it right when they need it.</p>



<p id="ember73">Here’s to another Fantastic Friday.</p>



<p id="ember74">#FantasticFriday #AtomicHabits #SmallWins #Consistency #PersonalDevelopment #GrowthMindset #BigGoals #DisciplineEqualsFreedom</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>Fantastic Friday – Small Wins Build Big Victories</title>
		<link>https://frankbrunke.com/fantastic-friday-small-wins-build-big-victories/</link>
					<comments>https://frankbrunke.com/fantastic-friday-small-wins-build-big-victories/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Fri, 15 Aug 2025 20:24:00 +0000</pubDate>
				<category><![CDATA[FantasticFriday]]></category>
		<category><![CDATA[Consistency]]></category>
		<category><![CDATA[CustomerSuccess]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[IronmanTraining]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Resilience]]></category>
		<guid isPermaLink="false">https://frankbrunke.com/?p=231</guid>

					<description><![CDATA[This week, I’ve been thinking about the early stages of big goals. The kind that seem overwhelming at first glance — the ones that take months (or even years) of steady effort to reach. For me, that goal is a full Ironman in September 2026 — 140.6 miles of swimming, biking, and running. I have ... <a title="Fantastic Friday – Small Wins Build Big Victories" class="read-more" href="https://frankbrunke.com/fantastic-friday-small-wins-build-big-victories/" aria-label="Read more about Fantastic Friday – Small Wins Build Big Victories">Read more</a>]]></description>
										<content:encoded><![CDATA[
<p>This week, I’ve been thinking about the early stages of big goals. The kind that seem overwhelming at first glance — the ones that take months (or even years) of steady effort to reach.</p>



<p>For me, that goal is a full Ironman in September 2026 — 140.6 miles of swimming, biking, and running. I have all the tools, the plan, and the vision. Now it’s time to start.</p>



<p>When I look at the reality of 11 months of training, it can feel daunting. But here’s the truth:</p>



<p>The finish line won’t happen in one giant leap — it will happen in thousands of small wins.</p>



<p>It’s going to be about the 4:30 a.m. wake-ups, the workouts that fit into my day before work so I can still be present for my family, and the choice to keep moving forward on days when motivation isn’t high.</p>



<p>I’ll be tracking progress in two ways:</p>



<ul class="wp-block-list">
<li>The tech side – using AI tools like ChatGPT to plan and analyze my training.</li>



<li>The old-school side – a big wall calendar where I can mark off each day and see both the micro progress and the big picture.</li>
</ul>



<p>This approach isn’t just for endurance training — it’s exactly how we build strong customer relationships. Consistency is the bridge between the first conversation and long-term trust. The “finish line” with a client isn’t a single meeting or deal; it’s the accumulation of every small action, every follow-up, every delivered promise.</p>



<p>If you’ve been sitting on a big goal — personal or professional — here’s your sign:</p>



<p><img src="https://s.w.org/images/core/emoji/17.0.2/72x72/2705.png" alt="✅" class="wp-smiley" style="height: 1em; max-height: 1em;" /> Start.</p>



<p><img src="https://s.w.org/images/core/emoji/17.0.2/72x72/2705.png" alt="✅" class="wp-smiley" style="height: 1em; max-height: 1em;" /> Break it into small steps.</p>



<p><img src="https://s.w.org/images/core/emoji/17.0.2/72x72/2705.png" alt="✅" class="wp-smiley" style="height: 1em; max-height: 1em;" /> Stack the wins until the big picture takes shape.</p>



<p>The first step matters most. The rest will follow.</p>



<p>You need to get started. No matter how small that step is today.</p>



<p><strong>What’s one small win you can commit to before the weekend is over?</strong></p>



<p>Thank you for your time, and have a Fantastic Friday.</p>



<p></p>
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			</item>
		<item>
		<title>Fantastic Friday: The Book I Keep Coming Back To</title>
		<link>https://frankbrunke.com/fantastic-friday-the-book-i-keep-coming-back-to/</link>
					<comments>https://frankbrunke.com/fantastic-friday-the-book-i-keep-coming-back-to/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Tue, 05 Aug 2025 20:43:00 +0000</pubDate>
				<category><![CDATA[FantasticFriday]]></category>
		<category><![CDATA[AtomicHabits]]></category>
		<category><![CDATA[BigGoals]]></category>
		<category><![CDATA[Consistency]]></category>
		<category><![CDATA[DisciplineEqualsFreedom]]></category>
		<category><![CDATA[GrowthMindset]]></category>
		<category><![CDATA[PersonalDevelopment]]></category>
		<category><![CDATA[SmallWins]]></category>
		<guid isPermaLink="false">https://frankbrunke.com/?p=255</guid>

					<description><![CDATA[Do you ever read a book, set it on a shelf, and never open it again? I’ve done that many times but not with&#160;Atomic Habits. I keep coming back to this book. In fact, I’ve loaned it out so often that most people I gave it to ended up buying their own copy shortly after. ... <a title="Fantastic Friday: The Book I Keep Coming Back To" class="read-more" href="https://frankbrunke.com/fantastic-friday-the-book-i-keep-coming-back-to/" aria-label="Read more about Fantastic Friday: The Book I Keep Coming Back To">Read more</a>]]></description>
										<content:encoded><![CDATA[
<p>Do you ever read a book, set it on a shelf, and never open it again?</p>



<p>I’ve done that many times but not with&nbsp;<em>Atomic Habits</em>.</p>



<p>I keep coming back to this book. In fact, I’ve loaned it out so often that most people I gave it to ended up buying their own copy shortly after. That says something.</p>



<p>So what is it about&nbsp;<em>Atomic Habits</em>&nbsp;that strikes such a chord? For me, it’s this simple truth:&nbsp;<strong>if you don’t use it, you lose it.</strong>&nbsp;Every time I take on a new challenge or big project, I find myself returning to the basics.</p>



<p>No big task scares me anymore. I’m training for an Ironman and what’s more daunting than that? Yet the lesson is the same: break down the massive goal into small, repeatable steps. Daily habits. Weekly wins. Small victories that add up to big outcomes.</p>



<p>It’s not about doing&nbsp;<em>more</em>. It’s about doing what matters consistently, deliberately, measurably. That’s where growth lives.</p>



<p>Today,&nbsp;<em>Atomic Habits</em>&nbsp;is back on my desk, full of folded pages and sticky notes on the passages I need most right now. A reminder that progress isn’t magic it’s a system.</p>



<p><img src="https://s.w.org/images/core/emoji/17.0.2/72x72/1f4a1.png" alt="💡" class="wp-smiley" style="height: 1em; max-height: 1em;" />&nbsp;<strong>Takeaway for you this Friday:</strong>&nbsp;Whatever mountain you’re facing, don’t focus on the peak. Focus on the next step. Build the habits that get you there.</p>



<p>Thank you again for being part of this journey. Your support, comments, and encouragement keep me moving forward.</p>



<p>If this resonates with you, give it a like or share it so someone in your network sees it right when they need it.</p>



<p>Here’s to another Fantastic Friday.</p>



<p></p>
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